THE CONTEST

“Solofra Leather Fashion Awards” is an international contest whose aim is to find out professional and new designers who perform leather in a new and exciting way.

The contest is about clothing, accessories, interior design and jewellery.

The aim is just to promote and improve the Solofra District and open new market niches in the traditional field of leather.

HOW TO TAKE PART TO THE CONTEST

To take part to the contest, designers have to send their curricula vitae equipped with project works (graphic or photographic documentation) by 10th in July to the following address:

“SOLOFRA LEATHER FASHION AWARDS”

For the attention of PAOLA AROSIO
Camera Nazionale della Moda Italiana
Via Gerolamo Morone, 6
20121 Milano

Ph. 02/7771081
Fax 02/77710850

A special committee will choose from 4 to 10 winners of the contest.

Designers will be supported by the Solofra District companies and work together to make from 3 to 6 creative works (the number of the projects will be defined with the host company).

Designers products will be shown during Milan Fashion Week in September (from 20th to 27th) and the event will be put into the Official Fashion Show Calendar.



CONTEST PHASES

Designers will be offered by the Avellino Chamber of Commerce, the opportunity to stay in the Solofra District for about one week and a scholarship (€ 3000) by Camera Nazionale della Moda Italiana.

Each product will be shown during the Milano Moda Donna 2008 in September at the Milano Fashion Center located in via Gattamelata, 5 for the attention of over 2500 journalists coming from all over the world and over 5000 international buyers.

The special event will be publicized either with a press campaign on the major international newspapers or a radio campaign sponsored by Radio Monte Carlo.

For further informations, please contact:

Dr. Paola Arosio
Dr. Carmen Stolfi

Ph. 02 7771081